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Expert Opinion - FeastGood Research Team
Pricing nutrition coaching isn't guesswork anymore.
For coaches, undercharging doesn't just hurt revenue—it devalues expertise.
The FeastGood Research Team analysed industry-wide pricing data, revealing what successful coaches actually charge.
They know the numbers: premium 1:1 nutrition coaching now commands $282/month in-person, $254/month online.
The progressive pricing model dominates. Start conservative, then strategically increase. 44% of established coaches use this approach.
Market confidence is surging. 40% of coaches planned 10-15% price hikes in 2024.
They're not just guessing—they're following data.

Group coaching isn't a side hustle. It's a proven revenue stream: $175/month in-person, $98/month online.
FeastGood's insight: Your expertise has market value. The data proves it. Don't let uncertainty set your rates.
Actionable Takeaway:
Start strategic: Begin with market-aligned rates, plan your increase timeline.
Diversify revenue: Add group coaching as a secondary stream.
Avoid random pricing—let industry benchmarks guide you.
Ready to position your services at premium rates? Access the full survey via FeastGood.com LINK
Market Opportunity - PerformOS
Top Pick: How PerformOS Can Elevate Your Coaching Business
Streamline client support, personalise guidance, and save hours with PerformOS as your AI-powered assistant.
Our Take:
Imagine offering clients instant, tailored advice without being online 24/7. PerformOS combines the precision of elite performance standards with AI to create user-friendly applications, helping you meet clients’ needs faster and with less effort.
Here’s why this matters:
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