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Oliver Buchannon
Alfie Gordon

Co-founder @ pninsider.com. PhD student. Product specialist @ hexis.live.

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Hexis x Q36.5 Playbook
LockSimple

Dec 17, 2025

•

13 min read

Hexis x Q36.5 Playbook

Hexis pioneers personalised sports nutrition through elite partnerships.

Alfie Gordon
Alfie Gordon

Newsletter

Amazon-Backed

Nov 10, 2025

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6 min read

Amazon-Backed

Amazon-backed nutrition start-up enters athlete market.

pninsider
Alfie Gordon
pninsider, +1

Free Newsletter

Prof Elliott-Sale on Menstrual Cycle Nutrition

Apr 28, 2025

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5 min read

Prof Elliott-Sale on Menstrual Cycle Nutrition

Alfie Gordon
pninsider
Alfie Gordon, +1

Free Newsletter

The AI Tool Nutritionists Keep Quiet

Apr 21, 2025

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5 min read

The AI Tool Nutritionists Keep Quiet

Alfie Gordon
pninsider
Alfie Gordon, +1

Free Newsletter

5g Creatine Isn't Enough?

Apr 14, 2025

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5 min read

5g Creatine Isn't Enough?

Alfie Gordon
pninsider
Alfie Gordon, +1

Newsletter

This Tiny Device Changes Nutrition Protocols

Apr 7, 2025

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5 min read

This Tiny Device Changes Nutrition Protocols

Alfie Gordon
pninsider
Alfie Gordon, +1
Biomarkers: More Than Deficiency Detection?

Mar 31, 2025

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5 min read

Biomarkers: More Than Deficiency Detection?

Alfie Gordon
pninsider
Alfie Gordon, +1

Free Newsletter

The Best Time to Take Iron Supplements Is...

Mar 24, 2025

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5 min read

The Best Time to Take Iron Supplements Is...

Alfie Gordon
pninsider
Alfie Gordon, +1

Newsletter

The Tools Nutritionists Can’t Ignore

Mar 10, 2025

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6 min read

The Tools Nutritionists Can’t Ignore

Performance nutrition isn't just about food—it's about innovation.

Alfie Gordon
pninsider
Alfie Gordon, +1

Newsletter

What Athletes Really Value

Mar 3, 2025

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6 min read

What Athletes Really Value

Think credentials are your ticket to working with elite athletes? Charles Ashford reveals a different reality.

pninsider
Alfie Gordon
pninsider, +1

Newsletter

Do Musicians Need Athlete Nutrition?

Feb 24, 2025

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6 min read

Do Musicians Need Athlete Nutrition?

In an era where artists are athletes, performance nutritionist James Collins is redefining the game.

Alfie Gordon
pninsider
Alfie Gordon, +1

Free Newsletter

"Local Food" Isn't What You Think

Feb 17, 2025

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6 min read

"Local Food" Isn't What You Think

"Food production is 26% of greenhouse gases - that's more than all transportation, including aviation, combined."

pninsider
Alfie Gordon
pninsider, +1

Newsletter

Help Your Competitors

Feb 10, 2025

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6 min read

Help Your Competitors

Next time a competitor asks for help, say yes. Build relationships.

pninsider
Alfie Gordon
pninsider, +1

Newsletter

22g/kg: Tour Fuel Max

Feb 3, 2025

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7 min read

22g/kg: Tour Fuel Max

When Moran posted his riders' carbohydrate intakes during the Tour, people thought he was making it up.

pninsider
Alfie Gordon
pninsider, +1

Newsletter

How to launch your own community?

Jan 27, 2025

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7 min read

How to launch your own community?

Most rush to launch and wonder why they fail. The Female Football Nutrition Network took a different path -

pninsider
Alfie Gordon
pninsider, +1

Newsletter

How much should you charge per month?

Jan 20, 2025

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5 min read

How much should you charge per month?

Pricing nutrition coaching isn't guesswork anymore.

pninsider
Alfie Gordon
pninsider, +1

Newsletter

The Empty Room That Changed Everything...

Jan 13, 2025

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6 min read

The Empty Room That Changed Everything...

Fresh into his PhD, flush with confidence, Dr. Morehen decided to host his first nutrition workshop in Widnes.

pninsider
Alfie Gordon
pninsider, +1

Newsletter

Why Elite Rugby Players Eat Cold Burritos

Jan 6, 2025

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6 min read

Why Elite Rugby Players Eat Cold Burritos

For rugby players, it's not just about protein—it's about practicality.

pninsider
Alfie Gordon
pninsider, +1

Newsletter

Recovery isn't just about rest...

Dec 30, 2024

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5 min read

Recovery isn't just about rest...

For athletes and high-performers, it’s part of a triad—stress, adaptation, recovery. Miss one, and the whole system falls apart.

pninsider
Alfie Gordon
pninsider, +1

Newsletter

Struggling to stand out as a performance nutritionist?

Dec 23, 2024

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6 min read

Struggling to stand out as a performance nutritionist?

Dr. Chris Rosimus recently shared insights in a webinar on “What Makes a Performance Nutritionist Effective Within Elite Sport,” and we’re bringing you the key takeaways.

pninsider
Alfie Gordon
pninsider, +1

Newsletter

What does performance nutrition look like in 2030?

Dec 16, 2024

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6 min read

What does performance nutrition look like in 2030?

Think you know where sports nutrition is heading? Dr. Sam Impey is revolutionising the field.

Alfie Gordon
pninsider
Alfie Gordon, +1

Insider+

Hexis Case Study

Dec 3, 2024

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13 min read

Hexis Case Study

Hexis pioneers personalised sports nutrition through AI, empowering athletes with data-driven insights. Backed by £1.5M+ funding and 1000+ beta-testers.

Alfie Gordon
Alfie Gordon
PhD Applicant Pack

Nov 10, 2023

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8 min read

PhD Applicant Pack

Three presentation slide decks, three research proposals, one time-saving guide.

Alfie Gordon
Alfie Gordon

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